Packaging
Brand Naming
Design Partner
Web Design
Brand Design
Brand Strategy
Brand Design
Your Unique Signature in a Crowded World
In an era where first impressions happen within seconds, your brand identity is your opportunity to shine. It's the visual and emotional gateway that invites customers to explore what your business has to offer.
Our team at Design By Ching understands the significance of creating a lasting impression. With meticulous attention to detail, we design brand identities that not only capture attention but also resonate deeply with your target audience.
Our aim is to create a memorable brand identity that not only stands out but also tells a story, one that builds trust, fosters loyalty, and sets you apart in a crowded marketplace.
W H A T W E D O
Design & Development
Logo Design: Create a logo that embodies the distinct attributes of your brand and resonates with the intended target audience.
Colour Palette: Develop a brand colour palette to enhance the visual identity and brand recognition.
Typography System: Create a consistent typography system that complements the brand identity and ensures legibility across various marketing materials.
Brand Patterns: Create visually appealing patterns that complement the brand's identity and can be applied across marketing materials, packaging, and online platforms.
Brand Guide: Design a style guide that reflects the brand's values, ensuring a consistent visual language across packaging, marketing collateral, and online platforms.
Print & Digital
Brand Digital Asset Management: Ensure seamless organization, access, and utilization of digital assets
Brad Identity Visual Style Guide: printable & digital copy (.PDF).
Brand-centric design mock-ups (.JPG, .PNG).
Primary logo design supplied in various formats (.AI, .EPS, .JPG, .PDF, .PNG, .SVG).
Alternative primary logo design mock-ups (horizontal, vertical, etc.).
Business card design: Utilise a standard 3.5" x 2" business card template suitable for various employees or as discussed with the client (.PDF).
Letterhead design: Create a standard 8.5" x 11" letterhead template with an accompanying envelope template, or as discussed with the client (.PDF).
Email Signature Design: Embed web image URLs in the email signature design (.JPG, .PNG).
Social media avatar: Create an avatar of the primary logo design for use on Facebook, Instagram, and LinkedIn if appropriate (.JPG, .PNG).
Intangible
Initial Design-centred brand discovery (2 hours): assist with domain search, trademark registration advice, social media username selection, etc. ensuring a solid online presence and brand protection.
Hand over the final Brand Design (3 hours): Empower the client with full ownership and control over the brand assets, enabling them to use and distribute them to communicate the brand message effectively.
Ongoing technical support: (3 hours over the next 3 months) of ongoing technical support to address any issues or challenges that may arise related to the design files, their compatibility, or usage (ensuring that the client has a seamless experience in implementing and utilizing the design assets).
Legal
Transfer copyright ownership of the final design artwork providing the client with exclusive ownership and control over their final designs
“Your brand identity is more than just visuals; it's the embodiment of your brand's personality. Let us help you create a Brand Identity Design that not only stands out but also tells your brand's story in a compelling way. Get in touch with us today, and let's start crafting your brand's unique signature.”
Mike Ching - Partner & Chief Creative Officer